The GAPP May June 2014 - page 85

Cape Office Machines wins Bytes Document Solutions
Dealer of the Year Award
S
tellenbosch-based Cape Office Machines has won
Dealer of the Year Award from Xerox distributor
Bytes Document Solutions. The award was pre-
sented at a glittering event ‘2014 Golden Globe Awards’
to recognise the company’s high achievers who have
exceeded their targets and attained high levels of sales
performance.
‘We are delighted with Cape Office Machines’
achievement and its contribution to the Xerox brand,’
said Ronnie Oeschger, divisional director of Xerox Indi-
rect Channels of Bytes Document Solutions. ‘Cape Office
Machines marks its 32nd year of operations. The com-
pany’s dedication and commitment to our business has
been unwavering since 1982 when it opened its doors
as the first Authorised Xerox Dealer in South Africa. The
focus of this family-managed business has always been
on building sustainable, long-term relationships with its
clients. We value our longstanding relationship with the
company and congratulate Edgar and Marco Ortelee and
their teams for the excellent level of service they provide
to Xerox customers.’
‘We have an open-door policy here,’ said Ortelee.
‘Whether it’s an existing client with a query, or a prospec-
tive client who is thinking of using our services, everyone
is welcome to come around for a cup of coffee and a chat
about their needs. It is that level of customer service that
has built our business into what it is today. We are ex-
ceptionally proud to have won this prestigious award in
recognition of the work we do.’
WorldStar Packaging Awards 2015 open for entries
Enhanced Eversify mobile publishing solution at World
Newspaper Conference
Ricoh’s Clickable Paper wins EDP award for innovation
W
PO (World Packaging Organization) has an-
nounced that the entries for WorldStar Packag-
ing Awards 2015 will be open from 1 July to 10
October 2014.
Considered the most important global packaging
award, the WorldStar is based on the judges’ consensus
that a pack is superior in its own right and better in its
class,inexecution,orinnovationbycomparison.Thejudg-
es consider the following criteria: protection and preser-
vation of contents; ease of handling, filling, opening and
closing; adequacy of information; sales appeal; graphic
design; quality of production; economy of material and
cost reduction; environment; ingenuity of construction;
and adaption to local conditions (production, materials,
market).
There is a new category this year, the Point of Sale
Category that recognises the best packaging in the end
of aisle display in store units/counter display. Winners of
a WorldStar are also eligible to participate in three other
special categories: Sustainable Packaging Award, Mar-
keting Award and President´s Award.
WorldStar Awards are presented only for packages
that have already won recognition in either a regional
or national competition in 2013 – 2014, normally or-
ganised by an Association, member of WPO. Details
about qualifying competitions to enter can be found at
.
The entry fee is €650 for the first entry; the fee for any
additional packs is €500 each. The judging processwill be
held in Sri Lanka, during the week commencing 17 No-
vember 2014 during the WPO Board meeting. The expert
panel of judgeswill compare all the entries andwill select
the ones that show to be superior in their category and
market. The 2015 WorldStar Awards ceremony will be
held inMay 2015, during Ipack-Ima, inMilan (Italy).
Enter online as from1 July 2014 at
.
org.
For further information on entries and rules contact
Rachel Brooks at
.
+
44 1476
513885
E
versify (eversify.me) is the automated mobile publish-
ing solution for tablets and smartphones. It captures
existing content from any editorial or other content
system.ThelatestversionthatwillbeshownattheWorld
Newspaper Conference includes a number of new fea-
tures that provide publishers of newspapers ormagazines
with advanced publishing options and improved reader
analytics.
Among the key new features are:
• Multiple publications – allows publishers to pro-
mote multiple titles via a single app, as it goes beyond a
simple reader and presents multiple products in a virtual
kiosk. Content is also easier to find since a single product
can appear in many apps.
• Advanced reader analytics provide publishers with
details about their readers’ behaviour down to how long
each article was read. With this information publishers
can tailor editorial content to provide the best reader ex-
perience, and optimally target advertising.
• EDC++ adds interactivity to the Enhanced Digital
Copy editions allowing readers to read articles at a single
click. It also lets the reader control the text size and allows
easy swiping to the next/previous article.
•Reader’s choice–a feature that enables a publisher
to provide both interactive and EDC content of the same
edition. The readers then decide which format they want
to read.
• Other new features include reader text choice, im-
proved text formatting, asides and quotes, and automatic
ad upload.
‘Eversify is all about automation; it delivers mobile
publishing in one touch, 24/7,’ said Andy Grant, Global
Head of Software, Agfa Graphics. ‘We continuously inno-
vate in delivering the optimal mobile publishing solution
and these newly added features are an example of that.
Our progress is reflected by the fact that we have already
registered a fourfold increase in sales activity this year.’
Visitors at the booth on the World Newspaper Con-
ference will be able to discuss their challenges concern-
ing mobile publishing with Agfa Graphics’ top software
experts. Next to Eversify, Agfa Graphics will also present
its print production solutions at the World Newspaper
Conference.
R
icoh’s Clickable Paper has been awarded the acco-
lade of Best Valuable Innovation by the European
Digital Press Association (EDP).
Twenty member magazines, which represent over
one million readers interested in digital printing trends in
EMEA, voted for it.
‘Clickable Paper is the ability to provide immediate
one-touch access to up to six different online resources
such as video or multimedia, websites, e-commerce por-
tals and social networks and that makes it highly attrac-
tive to businesses looking for ways to add value to printed
pages,’ said Vaughan Patterson, sales manager for the
production printing business group at Ricoh SA.
ClickablePaperisapowerful,interactiveprintsolution
that bridges the online and offline worlds and is available
for print services providers, agencies, publishers, brand
owners and other organisations to make paper-based
communications interactive. Clickable Paper delivers far-
reachingvaluetoreadersbyprovidingeasyaccesstodigi-
tal rich media via a smartphone or tablet. Its functionality
can be critical to developing an effective interactive print
campaign that drives readers to take action or seek addi-
tionalinformation,andenablespublishersandadvertisers
to track those activities.
Clickable Paper is based on Ricoh Visual Search im-
age recognition technology, one of a number of innovative
technologies that Ricoh continues to develop and bring to
market.ClickablePaperismoresecurethanQRcodesand
permits printed materials to be repurposed without mark-
ing, editing or reformatting the source documents. Hot-
spots are used to link to rich media from related authored
content, user contributed social information or calls to ac-
tion such as tweets, maps, calls and e-mails.
The accolade follows two other high profile awards
presented to Clickable Paper recently. It won the 2013
Graph Expo Must See ‘ems Award in the US and the
French Xplor Grand Jury Award for Innovation. The Xplor
jury selected Clickable Paper based on howRicoh and the
luxury watch manufacturer, Bell and Ross, created a cus-
tomised app to add impact to the launch of a newceramic
watch at the prestigious Baselworld watch and jewellery
show in Basel, Switzerland inMarch 2014.
Ricoh SA 0800 111 014
Printed on 128 gsm Hi-Q Titan Gloss supplied by
I
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