Advanced Machinery
makes its mark
The printing and packaging industry has seen a dramatic shift in recent years, not only from
the volumes and run lengths, which it had come to take for granted but, in the fact that the
printing is only one aspect of the total job. Printed jobs are often part of a larger and far more
encompassing package or campaign. Unless they are happy to simply concentrate on the print
aspect, many printers are being forced to consider other associated avenues in order to retain
their clients by offering them additional value-adds.
Eric Yin, owner of Advanced Machinery
Vol 4 Issue 3 • ADVANCED MACHINERY MAKES ITS MARK
34
I
The GAPP
magazine
www.
thegapp
.co.za
